It is no hidden fact that technology is changing the way we are informed of the things that are happening around us. Malawi is not to be left behind in these developments. Just this week, Malawi's leading publishing house, BNL Times, publishers of the Daily Times, Malawi News, Sunday Times and Weekend Times inconjuction with TalkAWE announced that it will soon launch an initiative to bring breaking news on your mobile phones. The initiative will attract a subscription fee of MK2000 per month, K5, 750 quarterly while half yearly subscription is at K11, 500 and annual subscription is K22, 000.
The facility will be available in all phone networks in the country and any handset as long as they have an sms facility. The service will allow subscribers to be the first to know what is in the newspapers and to get breaking news at any time of the day. This will be a step ahead in getting Malawi news which is happening very fast. it was expected to start on 15th June 2011.
This initiative is very similar to the one that Zodiak Broadcasting Station and Airtel have also launched recently. Subscribers will be able to access daily news by sending a word 'Zodiak' to 54141. People will also be able to send messages on condolences, deaths, illnesses, or comment on debates, express their opinion on any topical issue, as well as announcements on religious gatherings or wedding ceremonies using this service. SMS will cost MK25.
These two initiatives are a very big step ahead in technology and news reporting in Malawi as poeple relied on radios, newspapers and just recently websites and social media sites like facebook and twitter.